What's new
A running log of what's new and better in the platform. No version numbers, no engineering jargon – just the things that change how you work.
If your store charges in koruna, euros or pounds, your revenue was always koruna, euros or pounds – the platform just labeled it with a dollar sign. That's fixed. Set Business currency in Settings and every revenue and customer-value figure follows it: Home, Analytics, Customer Intelligence, Marketing Pulse, Flash Reports, the Data Warehouse, win-back audiences, your morning brief. Formatted properly for the currency, not just a swapped symbol – 57 214 Kč, not Kč57,214. Each brand has its own setting, so an agency can run a Czech client and a US client side by side. And closed flash reports keep the currency they were closed with – frozen evidence doesn't rewrite itself when a setting changes.
"$84,276 slipped" means nothing on its own – maybe you also recovered more than that. Movement now leads with net value drift: what slipped, what recovered, and how that compares to the period before, so you know whether this week is a crisis or a Tuesday. Below it, automation coverage shows what share of the slipping value has a live journey running against it – and where nothing is listening, one tap builds the play with the right trigger already set. The whole page is built for operators: momentum in money rather than headcounts, the matrix shows value moving with each cell's share, and every ribbon in the flow chart is clickable – see exactly who moved, what they're worth, and act on them.
Your latest generated campaign now survives a refresh: come back any time and it's waiting, with its numbers intact. Every touchpoint card gained its own draft button that knows the channel – an SMS touchpoint drafts an SMS, a call touchpoint drafts a call script – each seeded into Chat with the full brief: angle, offer, timing, audience and its real size. The audience card's numbers now reconcile to the person with the churn tab and Home, the campaign exports to PowerPoint, and building the journey states plainly what it does: the structure and timing – the messages themselves are yours to draft, per touchpoint or all at once.
Ask "who are the top competitors in my market?" and your CMO can actually go look – it searches in your market's country and language, not generic US results, then reads the pages that matter. Name a specific site and it still browses it directly, as before; search is only for discovering what neither of you has a link to. Long research runs got sturdier too: when a browsing session brings back more than fits in the conversation, the full findings are saved to your library automatically and the conversation works from the essentials – nothing gets lost, and your CMO can pull the details back in whenever it needs them.
Connect your CMS – Webflow, WordPress, Ghost, Contentful, Notion, Medium and more – and it simply appears in the Writing Studio export menu as "Push to Webflow". Pick the collection or blog it belongs to and the article lands there as a draft, formatted and ready for your final review. It works in chat too: tell your CMO "publish this to Webflow" and it asks which collection – in plain words, like a colleague would – then confirms when the draft is live. Everything arrives as a draft on purpose: nothing goes public without you.
Set your output language once in Settings and every word the platform writes follows it: strategies, emails and sequences, ads, blog posts, your morning brief, autonomous drafts, journey content – even the headline written inside a generated image and the script an AI actor speaks in your videos. Czech, German, French, Spanish, Polish and more, with proper native spelling and diacritics, not machine-translated English. If you work in one market and write in another, the setting follows the work, not the interface.
Revenue analytics gained a real calendar: pick any date range – "June 1 to June 10" is now an answerable question – and every number, delta and channel breakdown recalculates against the equal period before it. Web analytics split by device, so you can see how mobile visitors behave differently from desktop across traffic, engagement, campaigns and site speed. And underneath it all, one calendar of truth: the Dashboard, Analytics and Flash Report now count the same dollars for the same days, to the cent – with a date picker on the Dashboard too.
The no-code event capture grew up. Point an event at a click, a form submit, or simply a page visit – "reached /thank-you" now counts, even on single-page apps – and pull the order value straight out of the page, like a cart total. Then the part that makes it matter: your website activity now feeds your marketing. Journeys can start when an identified customer is active on your site, and Audiences can hold a living "Active on site – last 7 days" segment, built for the two plays that pay: catching hot visitors while they're browsing, and noticing loyal customers before they drift away. Every plan includes a generous event volume – up to a million on Starter – with a quiet meter in your Data hub so you always know where you stand.
Start something – an image, a video, a landing page, an email, a strategy – and walk away. Close the tab, switch tools, shut the laptop: the work finishes on our servers, lands in your Library, and writes itself back into the conversation. Come back and the chat shows the finished result, not a spinner; stay on the page and it appears live the moment it's done. Landing pages arrive as editable Builder drafts and Email Studio generations save themselves as draft projects, so nothing you generate can be lost by leaving. And one more piece of fairness that was overdue: if a generation fails, the credits come back – automatically, every time.
The extension used to be a capture tool with a chat in a drawer. Now it's your CMO looking over your shoulder, wherever you work. Open the sidebar on any page and it knows where you are – a competitor's site, an ad library, your own ads manager, an article – and offers the three actions that fit, from "What are they testing?" to "Propose one optimization." Right-click in any text field on the web to draft, rewrite, or tighten in your brand voice – LinkedIn composer, your CMS, anywhere. Select what you're about to publish and run a preflight: a ten-second verdict against your brand voice and your guardrails before it goes out. Save a competitor's ad and one click makes your version. And when your autonomous team has drafts waiting, they appear right in the sidebar – approve without leaving the page you're on. Chat responses stream live with a running status line, no more doubled answers.
Ask the chat for a presentation and you get an actual .pptx file – not an outline to paste somewhere. Say it about anything in the conversation: the strategy you just built, a campaign's numbers, research results. Your AI CMO writes the deck the way a strategy team would – an assertive takeaway per slide, your real numbers pulled forward, a closing slide with the next steps – and hands you the download. It arrives in your brand by default: your colors, your logo on the title slide, your font. Want it plain? Say “make it neutral.” Every deck is saved to your library, and regenerating with a different angle or audience is one more sentence. 10 credits per deck.
However you come back to the chat – sidebar, bookmark, plain link – a coached-campaign conversation now returns with its campaign context intact: the coaching banner, the plan, the step tracking. Before, returning through the plain chat link reloaded the same conversation as a normal chat, and your AI CMO quietly lost sight of the plan it was coaching you through. The conversation itself now carries its campaign identity. Starting a new chat still gives you a clean slate, and switching between conversations in history can't mix one campaign's context into another.
Three small moves that shorten the distance between seeing work and doing it. In-progress projects on Home went from three quiet cards to a working ledger: each row shows how far along the project is (3 of 8 done, with a progress bar), the actual next task by due date, and the deadline – overdue first, so the right thing nags. On the Calendar, clicking a project task now opens that task's detail inside its project instead of dropping you at the project door. And the task card itself got the full treatment: wider, the title in editorial type, the description as open text instead of a cramped box, and the details in a calm two-column layout.
When your AI CMO coaches you through a campaign plan, finishing a step now feels like finishing a step. The moment the step's work lands in the chat – a scrape, keyword research, an analytics pull, a draft – a quiet card appears right beneath it: mark it done, and the CMO picks up the next step in the same breath. No more opening the full plan to tick a box. The CMO also keeps perfect count now – marking a step done moves it to the very next one, never past it – and a fast click on the card can't outrun the chat anymore: the follow-through always arrives.
Four of the platform's busiest pages now read like the rest of the house. Journeys went from fifty icons to one calm page – describe the journey you want in a sentence, or start from a template that tells you when it runs and what it ships. Campaigns opens with the number that matters: how many decisions are waiting on you. Autonomous puts the working surface first – what the team shipped, what needs your eyes – in the same quiet ledgers you know from the rest of the platform. Strategy Tracker reads as a pipeline now: which strategies are in execution, what each one has shipped, all in one register. Status everywhere is a small colored dot and a word – no badge soup, no icon noise, charts keep their color where color means something.
The three levels of your marketing now hand off to each other. Finish a strategy and take it two ways: straight into a project (tactics and content ideas become tasks with deadlines), or into the Marketing Plan Creator – where the plan doesn't just reference your strategy, it executes it. Every tactic gets scheduled at the strategy's phasing, quick wins land in week one, and the duration follows the horizon you chose – a 30-day sprint becomes a 30-day daily plan, a year becomes a year. Your goals, channels and budget carry over so you never retype what the strategy already decided. Then one click turns the plan into a project: every activity becomes a dated task, weekly milestones included, still linked back to the strategy it all came from. The chat knows the whole chain too – ask it to build a plan from your latest strategy and it pulls the real thing from your library.
Search in the Studios used to match tool names only – type "SEO" and Keyword Research wouldn't show up, because the word isn't in its name. Now search speaks the same vocabulary as the tools themselves: what they're for, not just what they're called. "SEO" brings up Keyword Research, Backlinks Analyzer and Competitor Spy alongside the SEO writers; "churn" finds Customer Win-Back; "win back" ranks the right tool first. The quick filters (Write, Plan, Launch…) use the same understanding, so tools land in the right group even when their card never said the magic word.
Your morning brief now opens in the same editorial voice as the rest of the platform: the lead sets in display type with the numbers and names that matter carrying the ink, this week's work reads as a quiet stat strip instead of boxed tiles, and every section speaks the same typographic language. The greeting got smarter too – it uses the name from your profile, first name only, and if it doesn't genuinely know your name it simply doesn't guess one.
Win-Back used to need a HubSpot connection to find who left. Now it reads your actual customers straight from your data – the built-in warehouse or a dedicated ClickHouse cluster, whichever you're on – and builds the campaign around the people genuinely slipping away. Choose an inactivity window (30, 60, 90 or 180 days) or an at-risk lifecycle segment, and it shows you exactly how many customers that is, the revenue on the line, and their average lifetime value – then writes a win-back campaign sized to those real numbers instead of guesses. When you're happy, one click turns it into a multi-touch email Journey – a drip that sends, waits, and follows up on its own – handed to you as a draft to review and publish. HubSpot still works if you use it, it's just no longer the thing holding the tool up.
Projects got the same craft as the rest of the platform. The board reads at a glance now: each task is a clean card with the one thing that matters – what's overdue, what's blocked, what's high priority – instead of a row of coloured labels fighting for attention. The month calendar, the by-tactic view and the list all speak the same quiet language, so nothing shouts unless it needs you. And the header opens with the numbers you actually track: done, in motion, overdue, and the date it's due. The bigger change is that chat is no longer blind to any of it. Ask what projects you have, what's due this week, or what's overdue, and it answers – with links straight to the project. Turn a strategy into a project and it's part of the same conversation from then on.
The marketing calendar already showed everything you shipped and everything scheduled to go out. Now your project task deadlines sit right alongside them, so one view answers what's actually due and when – the email going out Thursday and the task due Friday, on the same grid. They come in under a Projects filter you can switch on or off like any channel, so the calendar can be pure send-schedule one moment and your full workload the next. A deadline behaves like a deadline, not a broadcast: it never inflates your shipped and scheduled counts, it reads red the moment it's overdue, and clicking it drops you straight into the project it belongs to.
A new studio that reads the live link graph for any domain – yours or a competitor's. One run shows how the web ranks the domain's authority, how many backlinks and referring domains point at it, what anchor texts the web uses when it links there, and the strongest pages pointing in – each flagged dofollow or not. Point it at a competitor and you see exactly where their authority comes from, which is a link-building shortlist you didn't have this morning. The chat can run it mid-conversation too – ask who links to a domain and the numbers arrive in the thread.
Strategies now come sized to your horizon: 30 days, 90 days, 6 months, or 12 months. The horizon changes the shape of the work, not just its length – a 30-day strategy arrives as a week-by-week sprint where everything is startable within days, while a 12-month strategy is phased by quarter, accounts for your seasonality, and never leaves a month empty. Turn one into a project and the timeline follows honestly – a sprint creates a four-week project, a year creates a year. The studio itself was rebuilt around how a strategist actually works: your brief reads as a document written from your profile, the decisions are laid out as calls to make, and a launch bar tells you the moment it's ready.
Chat used to sit silent while it worked and then deliver everything at once – on longer requests that silence could stretch past half a minute. We rebuilt how a turn starts: the first words now land within a few seconds, you watch the thinking stream live while it works, and when the reply finishes the reasoning doesn't vanish – every message keeps a quiet Reasoning toggle you can open any time to see how it got there. One more correction while we were in the room: asking for an ad now gets you one strong ad. Variations are yours to ask for, not ours to assume.
Keyword Research, ROI Calculator, Loyalty Strategy, Marketing Plan, Referral Program, and Customer Win-Back all moved to the same design language as the rest of the platform – and the same logic. Instead of a wall of form fields, each studio opens with your brief already written from your business profile, reading like a document with an edit toggle rather than a questionnaire. The decisions you actually own – program type, goals, channels, budget – are laid out as clear calls. A launch bar tells you what's missing or that you're ready, and when the work is generated, the export screen leads with what to do next instead of a grid of download buttons.
Downgrading or cancelling no longer sends you to an external billing portal. Choose a lower plan and the change is scheduled for the end of your current period – you keep your plan, credits and features until the day you've already paid for runs out, and the confirmation tells you exactly which date that is. Cancelling spells out precisely what you lose before you confirm, and if you change your mind before the date lands, resuming takes one click. The plan cards themselves got honest, too: each one now knows whether it's an upgrade or a downgrade from where you stand.
The CMO plan includes a dedicated ClickHouse warehouse, and switching it on is now yours to do: one click in Analytics or the Admin Portal assigns your cluster and unlocks the full catalog of data sources. From that moment your events stream into infrastructure built for scale – billions of events, with the same dashboards, Customer Intelligence and segments reading from it. It's a team affair by design: the workspace owner or an admin activates and configures, managers can watch and trigger syncs, and every feed belongs to a business profile – an agency runs a separate set of sources per brand, and each brand's dashboards see exactly their own data.
The Admin Portal grew a page that answers one question at a glance: what feeds my warehouse, and how fresh is it? Every source shows its live sync status – last run, rows moved, per brand. Adding one starts with the business profile it feeds, then a catalog grouped by how each source works: webhook and CSV work the moment you add them, Shopify and the ad platforms run through the integrations you've already connected, and databases are connected by our team. Sync now means sync now – pressing it runs the real pipeline, and the freshness you see is the freshness you have. Configuration lives here, away from day-to-day dashboards, where owner and admin permissions guard it.
Your systems can now push events straight into your warehouse. Add the Webhook source and you get a live endpoint with its own ingest key – POST a purchase, a signup, any event from your backend, your store, or any tool that can send JSON, and it lands in seconds. One event or batches of a thousand, with copy-paste examples for cURL, JavaScript and Python. Send the same event twice and it counts once – retries and replays are safe by design. It feeds the built-in warehouse on every plan and the dedicated cluster wherever one is active, and everything downstream updates on its own: revenue, lifecycle, segments, the daily brief.
The workspace admin now wears the same design as the rest of the product and tells the whole story of your team's work. The dashboard shows your credit pool, this month's content, and a live feed of what your people created and spent. Usage breaks credits and content down per member; the audit log is a readable trail of who did what, when. Billing reads from the one wallet your whole workspace shares, shows every current plan with honest seat and brand numbers, and keeps plan changes where they belong – with the owner. Managers get a seat at the table too: team, profiles and monitoring, without the keys to billing.
Journeys can publish straight to your own site. Drop a Website message step into any journey and visitors see it on your pages – a corner card, a banner, or a modal, shown to everyone or to one specific person a journey is working on. It comes with a real designer, not four fields: image placements (on top, beside the text, or behind it), your brand colors and font one click away, buttons that match your site's design system, widths, alignment, a 'No thanks' line if you want one. And the preview isn't a mock – it's your actual homepage, rendered by the same code that runs on your site, switchable between desktop, tablet, and phone. You decide when it appears: immediately, after a delay, once the visitor scrolls deep enough, or as they're about to leave. Then set a goal – a purchase, a conversion, a form submitted – and it's measured against your data warehouse: people who saw the message and then did the thing, counted honestly, with revenue.
The script you install once on your site grew up. Single-page apps are tracked properly – route changes register as pageviews with fresh page context, no extra wiring. Sites with a consent banner get a real consent mode: nothing loads or tracks until the visitor opts in, and a no persists across visits. And the events your revenue math depends on – conversions, form submits, identify – now reach The AI CMO first-party, so they land in your warehouse even when browser extensions block third-party analytics. Website messages ride the same first-party path, so the new channel works for every visitor, not just the ones without an ad-blocker.
There's a new page next to Home and Dashboard: one calendar for everything your marketing did, is doing, and will do. Journey sends land on it with receipts – sent, opened, clicked – right on the day they went out. Scheduled posts, planned work, and everything the autonomous agent ships appear with dates, and a 'Shipping next' rail answers the question every founder asks: is anything actually going out? Filters keep a busy account readable – by source (planned, manual, journeys, autonomous) and by channel – and every item opens its detail: a journey send opens that journey, autonomous work opens the piece in your library. Empty days aren't dead ends either: any open day offers 'Plan this day', which hands the date straight to your CMO chat.
Journeys can now talk to the rest of your stack. Drop a Webhook step anywhere in a journey and it calls any URL when the run gets there – pick the method, add an optional auth header, and shape the body with variables like the contact's email or, most usefully, whatever the previous step produced. That means a journey can research a topic or write a message, then POST the result to Zapier, Make, Slack, or your own backend. Leave the body empty and a clean JSON envelope goes out, so wiring a catcher needs nothing but the URL. Webhooks respect the same rules as every send: they wait for approval in draft mode, skip in test runs, and stay silent for holdout customers so your uplift numbers stay honest.
Journeys is the automation layer of The AI CMO, now in beta for everyone. Draw a welcome series, a win-back, or a launch sequence once and it runs day and night – triggered by what customers actually do: joining a segment, submitting a form, clicking a tracked link, or simply on the schedule you set. The difference from every flow builder you've used: the journey arrives built and written. The emails inside come drafted in your voice and your brand template, SMS steps send through your own number with opt-outs handled, and steps can think mid-flow – research a topic, read a web page, write or design content – so an automation can produce, not just route. And when you want to know what a journey is really worth, switch on a holdout group: some customers don't get it, and the revenue difference is what it caused. Not attribution credit – proof.
Campaigns is the new home for the outcomes your AI CMO is running. Start one by saying what you want in plain words – more repeat purchases, a product launch, a quiet segment won back – and a short wizard turns it into a real campaign: the AI writes the plan, breaks it into checkpoints, produces the assets each checkpoint needs, and schedules them. Every active campaign lives as a card you can open – the plan, the work produced, the status of each step – so 'what is my marketing doing right now?' has a one-glance answer. Finished campaigns keep their results, so what worked is on the record for the next one.
Email Studio was rebuilt around one promise: the emails it makes are yours. Open it and describe the email right on the canvas – pick a type, write a brief, and the AI writes it in your brand voice. If you've added a brand email template in Brand Settings, the result doesn't approximate it – it IS your template: your page color, your rounded content cards, your typography, your footer, recreated as fully editable sections and blocks. The new section blocks are the Klaviyo-class building unit: each card carries its own background, corner radius, and padding, so template designs survive editing instead of flattening into a generic white column. Generation upgraded to a stronger writing model, subject lines come with scored A/B variations, and the whole studio was refinished to match the rest of the product – one quiet toolbar, a staged canvas, sequences in a full-height panel.
Drop in a single product photo and walk away with a complete shoot. Product Studio reads the photo to understand what your product actually is, then a senior-creative-director pass art-directs every shot around it – apparel goes on a model, drinkware lands on real surfaces, hard goods get the staging they deserve. Choose the Shopify pack for a complete product page – compliant hero, second angle, detail, human scale, lifestyle – or the Ads pack for thumb-stopping feed and story creatives with headline space already reserved. Your product is preserved exactly as photographed in every frame: the photo is the source of truth, and nothing overrides it. All nine shots generate in parallel, land in your library automatically with permanent URLs, and open full-screen with one click. It's in Chat too – attach a product photo and ask for a pack.
The Landing Page Builder grew up from making pages to making customers. Describe your offer and the AI writes a complete direct-response page – benefit-led hero, concrete social proof, objection handling, and a working lead form – in your brand voice, grounded in what your data shows. Hit Publish and the page is live on a real URL instantly; point your ads at it, or connect your own domain right from the builder: enter it, add one DNS record, and SSL plus activation happen automatically. Every submission lands in your CRM contacts and can auto-enroll into a live journey – ad to page to contact to welcome sequence, with nothing in between. Views, clicks and form submits flow into your analytics on their own, and published pages ship with compiled styles so they load fast enough to keep your ad quality scores happy.
The Dashboard has been rebuilt from the ground up around the thing that actually runs your business: your customers and your money. It opens with The Brief – a daily executive read written from your real revenue, channels and segments, ending in the single highest-leverage move, one click from done. Below it, everything a marketer checks in the morning lives on one screen: revenue with goal pacing, your customer lifecycle with real movement between stages, predictive insights (purchase propensity, churn risk, lifetime value and the next best action), live journeys, the full channel funnel from impressions to ROAS, and uplift – the incremental revenue your journeys actually caused, measured against a held-out control you can switch on per journey. New accounts see the whole board alive on clearly-labelled sample data, with a getting-started path that checks itself off.
Connect Shopify and your orders flow into your warehouse every day – revenue, customer lifecycle and segments stay live without ever exporting a CSV. Connect Google Ads or Meta and your daily spend, impressions, clicks and conversions land in the funnel the same way. Every sync uses the same contract as an import: it appears in your Uploads list, it never double-counts, and you can remove it any time. Email engagement got real too – opens and clicks on managed sending are now tracked out of the box. And so nobody has to guess how it all fits together, a short 'How data gets in' guide now lives on the Dashboard, Connections and the Data manager – imports and integrations work together, in one warehouse.
SMS is here. Reach customers where they actually read – a text gets opened in minutes, not days – using your own Twilio, Telnyx, Vonage, MessageBird or SMS.to account. Your number, your sender reputation, your rates. Opt-out is built in from the first send: anyone who replies STOP is suppressed automatically, so you stay compliant without having to think about it. And SMS is a first-class step in Journeys – add a text to any automation, write exactly what it should say, and send it to the person in that run or broadcast to a whole audience. A live counter shows how many characters and how many texts each message uses as you type, so there are no surprises on your bill.
You can now connect over 3,400 tools to The AI CMO – the apps you already run your marketing on, across acquisition, retention, and operations. And your AI doesn't just know they're connected: it can work inside them. Connect your calendar and ask it to add a meeting; connect your project tool and ask it to open a task; connect your CRM and ask for the latest leads – it figures out what each tool can do and does it. The same is true on autopilot, so your journeys and campaigns can act across your connected tools, not just talk about them. And if you'd rather keep it simple, you don't have to connect anything at all – The AI CMO is a complete marketing platform on its own.
Auditing a live Google Ads account is smoother, and the counsel is sharper. Pick an account and you'll see it by its real name, so you always know exactly what you're looking at. And every audit now runs on the most capable intelligence we offer – the kind that reads your account the way a seasoned strategist would, and points you straight to what's worth changing.
Everything your AI CMO writes in Chat now reads clean and complete – proper headings, bullet lists, and emphasis instead of stray symbols. Social posts show inside their real platform card (LinkedIn, Instagram, Facebook, X, TikTok), and when you ask for a tweak – "make it shorter", "drop the hashtags" – the updated post stays in its preview instead of dropping to plain text. And when your AI CMO asks you a quick question back, like which image size you'd like, that now reads as a normal message rather than a half-finished post.
Browsing everything you've created just got calmer and faster. Your Library now turns page by page – jump to any page, see exactly how much you have ("Showing 1–30 of 142"), and reach the bottom without an endless scroll that keeps loading. Flip pages with your left and right arrow keys, close a preview with the Escape key, and it remembers whether you prefer grid or list.
If you run more than one brand, your Flash Report now always reflects the one you have selected – its numbers, its industry, its results. A brand-new profile correctly shows an empty report until you connect its data, instead of borrowing another brand's figures. Switch brands and the report follows you.
We moved every image you generate – across the Image Center, Banner Studio, the ad creators, and anywhere your AI CMO makes visuals – onto Google's newest production image model. Nothing changes in how you work; the engine underneath is simply the latest, most stable version.
Your AI CMO now has a memory for your business numbers, and feeding it takes one file. Drop a single CSV with your orders and your ad spend together (or separate exports from your store and ad platforms – we detect which is which) and the whole platform lights up: revenue and ROAS on the new Analytics home, customer lifetime value and repeat rates in Customer Intelligence, per-campaign profitability everywhere, and an AI chat that can finally answer "how are sales doing?" with your real numbers. Works on every plan – no warehouse required.
Until now, what you rated and what you earned lived in different worlds. Now every campaign is one thread: content created in the platform carries its campaign identity into every tracked link and UTM, your store data and ad exports resolve back to the same campaign automatically, and Marketing Pulse shows the verdict – your team's ratings sitting right next to actual revenue, spend, and ROAS per campaign. Red means a campaign is burning money; the daily winner detection now flags both the 2x-and-up campaigns worth scaling and the silent spend leaks worth killing.
Marketing isn't a tool catalog. So we built Campaigns – the place to start when you have an outcome in mind, not a tool. Tell your AI CMO what you want ("Acquire customers this quarter", "Build a retention program", "Launch our new product"), pick how much you want it to drive (you in the seat with chat coaching, or it on autopilot), and the plan comes together. Each campaign tracks itself through to done and lives on its own card – active campaigns at the top, completed below. Click any campaign to keep working on it; hover any card to delete one you don't need.
The extension that lets your AI CMO drive your real, logged-in browser got a complete polish pass. New design that matches the web app. Your conversation now survives closing the side panel – open it later and pick up exactly where you left off, mid-stream and all. Start a new chat without losing the old one (every conversation lives in a history dropdown, auto-titled by what you asked). Hit Stop to actually stop, mid-thought, mid-tool, mid-anything. And a small emerald dot on the toolbar icon tells you when something is happening in the background, even with the side panel closed.
Three related improvements to how your AI CMO writes and ships content. X threads are now a first-class output – your AI CMO can plan a multi-tweet thread and publish it as a properly chained reply, not posted as one wall of text. Every content tool (social posts, blogs, emails, ad copy, landing pages) now taps into a 58-skill domain expertise library (Twitter-marketing, X-virality, brand-guardian, voice-extraction, growth-hacking, and more) so the drafts land sharper out of the gate. And bulk content – where you generate 10 posts in one shot – goes to your library for review instead of trying to publish the whole batch as a single post.
Autonomous Mode got a bigger team, sharper briefs, and an open door. Three new agents fill gaps you actually have: Rebuild My CRM Strategy reads every campaign you've ever sent and writes a new approach. Win Back Customers segments your dormant CRM contacts and runs the re-engagement. Convert More Visitors audits any live page you paste in and ranks the friction by impact. Every agent description is rewritten plain-English with concrete deliverables and a 'Reads from' line so you know exactly which of your data each one uses. And anyone, on any plan, can now click 'Preview the workspace' and explore Today, Team, Office, the templates, and the hire flow before they commit.
When you ask your AI CMO to do something on a website – check Gmail, post to LinkedIn, find a contact in HubSpot, look up a competitor's pricing – it now has two paths. With the Chrome extension installed it drives your own browser using your existing logins (recommended). Without it, a built-in cloud browser opens right inside the chat, you sign in when asked, and it takes it from there. 40 credits each time the cloud browser runs, refunded automatically if it doesn't complete.
Your first time on /home, your AI CMO walks you through what each part of the platform actually does – the morning brief, today's first move, Chat or Autonomous depending on your plan, Studios, Library, Projects, and Track. It branches by your state: brand-new accounts get a 'finish setup' prompt, onboarded-but-unpaid get a 'pick a plan' nudge, and ready users get the full tour. Steps disappear once you're past them.
We rebuilt the front door. /home now opens with a written brief from your AI CMO – what's working, what's next, the one move worth doing today. Below it: in-progress work, this week's scorecard, supporting cards from your real signals, and a 'try this next' shelf. No dashboards to decode.
The landing page now ships a live demo: paste your website, get an AI CMO brief written from your actual site in the same voice you'd see every morning in the dashboard. Personalized to your business name, industry, and category – not a generic pitch. Onboarding then pre-fills from that brief so you don't re-answer what we already know.
Account, Integrations, Team, Storage, Memory, API, Billing, and Preferences – all under one tabbed hub at /settings, in the macOS System Settings pattern. Used to be scattered across /profile, /billing, /connections, /organization/settings. Brand still lives at /brand (it's a different mental model – your brand's voice, not your account).
Business profile, guardrails, visual identity, email templates, image style, and industry compliance – all under one tabbed hub at /brand. Used to live across /profile/business, /settings/brand, and /industry-hub. The profile tab also got the URL scrape + AI extract that the onboarding flow uses, so you can fill 9 fields by pasting your homepage.
Picking from 100+ tools as a non-technical marketer was the wrong starting point – marketers think 'I need to write something' not 'I need the blog-article-writer tool.' Studios now opens with six intent pills (Write · Design · Film · Plan · Launch ads · Build a page) that filter the catalog to just the tools that match. Category subheads switched from feature lists to outcome statements: 'Brand-perfect visuals in seconds, no designer needed.'
Track (formerly Marketing Pulse) used to drop you into a scorecard. It now opens with an editorial brief at the top – what's working, what to watch, where to spend the next dollar – synthesized from your live data. The scorecard, alert intelligence strips, and channel detail still live below, but the answer comes first.
Image prompt enhancement, the UGC workflow, the demo brief on the landing, Google Ads generation, the landing-page builder, and the chrome-extension agent all moved to our newest reasoning engine. Sharper analytical pass at a lower cost per call – which means we use it more aggressively where it helps.
Strategy Creator – plus the workflow nodes for blog articles, social posts, email campaigns, PPC ads, PPC scaffolds, and landing pages – now run on a newer, stronger reasoning engine. Better-structured strategies and stronger long-form output across the board.
When you paste a URL, the chat shows you what it actually found – a homepage, a changelog, a blog post, a pricing page – and the drafts that follow are grounded in that content. A 'what's new' page becomes a post that cites your real updates, not a generic brand summary.
Docked rails keep every control on screen while you work, prompts produce sharper agency-level results, and we've expanded the studios so you can jump from a product shot to a full campaign without leaving the page.
Draft a blog post or long-form piece and Writing Studio generates on-brief images inline, exactly where they belong in the article. No more drafting in one place and hunting for visuals in another.
A calendar-native planner that feels like the tool you already wished you had. Drag posts to reschedule, compose with AI, build threads, and set recurring posts – all without leaving the calendar.
A fully AI-native block editor. Describe the page, watch it stream in section by section, then polish and share. Every page has a public preview URL you can send to teammates or clients before going live.
Pick a tactic, get a ready-made plan, and work through it in swimlanes or a distraction-free focus mode. A slide-over panel keeps task details one click away without losing your place.
In your library and strategy views, every tactic now has an 'Explain this tactic in detail' button. One click and the AI walks you through the why, the how, and what to watch for – useful for client reporting or onboarding a new teammate.
Keyword Research was occasionally failing on production. We now call DataForSEO directly instead of routing through a flaky hop, so results come back every time.
Instead of a form, it's a chat. Ask questions, brief a campaign, and the strategist builds keywords, ad groups and copy for you – calling the right tools behind the scenes so the output is ready to ship.
Before the AI publishes, posts or sends, it now validates the brief against your business profile and fills in missing details itself. Fewer clarifying questions, fewer surprises, safer write actions.
Landing pages, auth screens and navigation have been redesigned with a warm cream aesthetic, self-hosted Inter font and a new favicon. Pages load faster on mobile and the whole experience feels less busy.
Memory now scores what's worth keeping, learns from your corrections, decays stale facts, and consolidates related notes. Result: the AI remembers what matters about your brand and stops repeating things you've already told it.
We parallelised the slow parts of each chat turn and made reasoning conditional so simple asks come back almost instantly. Long tool chains still take time, but the time to first useful response is down significantly.
You can now work in Arabic end-to-end. The AI writes in Arabic, tools receive language instructions, and the interface flips to right-to-left where it should.
Guardrails are easier to edit, custom fonts are first-class, and the whole page now matches the rest of the product. Your brand rules are where the AI looks first before writing anything.
Drop in any ad creative and the AI reads the image with AI vision, pulls out what's working, what's distracting, and gives you a concrete rewrite brief. Useful before you spend, and even more useful after.
A new intelligence strip, warehouse highlights, recommended campaigns and – at the top – an AI-written executive summary of what's actually happening in your marketing this week.
Marketing Pulse seasonal alerts were only triggering on the exact day of an event. They now trigger across the whole window, so you get the nudge early enough to actually act on it.
When the chat drove the browser to paste long HTML (like a full article), content was being cut off. Fixed – the full content is substituted from chat history before pasting.
Posts you published from chat weren't showing up in Facebook metrics sync. They do now, with fresh page tokens fetched on every sync.
Migrated LinkedIn publishing to the new Community Management v202601 API and fixed the profile lookup that was intermittently failing. Posting to LinkedIn just works now.
Email HTML was rendering as plain text with trailing junk in the library detail view. Fixed by isolating the email in its own iframe – what you see is what gets sent.
Not sure what to work on? Ask the chat to dream up a goal for you. It looks at your business, your recent activity and what's working, then proposes a goal worth pursuing this week.
Set a goal, approve a plan, and the AI runs it. Notifications keep you in the loop, access controls keep things safe, and the Chrome Extension can detect when you need a human in the browser.
We moved image generation to a new state-of-the-art image engine, added a structured brand style guide the AI consults before every image, and added an automatic fallback so things keep flowing when providers get busy.
A new Marketing Intelligence widget, calendar hover cards, and the obsolete widgets are gone. The dashboard now leads with what to do next rather than a wall of numbers.
Generate several on-brand variations in one go instead of running the prompt repeatedly. Good for A/B ideas, carousels and storyboards.
A full organisation system: invite teammates, manage roles, turn on SSO, and see a billing page that finally looks like it belongs in an enterprise tool.
Ask the AI to do something on a schedule – weekly roundups, Monday-morning briefings, monthly reports. The new welcome screen also leads with outcomes instead of tool names, so you pick what you want to achieve.
Write a post, say 'publish it', and it lands in WordPress – formatted, with the right metadata. You can unpublish from chat too if something needs to come down quickly.
Two new Nango-powered integrations: connect TikTok accounts and X (using the latest v2 API) to post from chat, from Social Scheduler or from Autonomous Mode.
KPI plans, industry benchmarks, month-over-month comparisons, and exec vs. channel views sourced from the same ClickHouse aggregates – so the numbers match across every page.
Enterprise-grade polish across Data Warehouse and Customer Intelligence. New query tools, funnel events, campaign insights, and a cleaner churn-risk view.
Rate what worked, keep the signal, and have it flow back into chat suggestions. Soft-deleted items are hidden by default and ratings now sync across pages.
A complete video-ads pipeline. Create actors, compose scenes, generate a dozen variations at once, and retry any clip without losing your setup. Upgraded to the newest video engine with better progress tracking.
The chat can now drive your browser through the Chrome Extension. Animated progress, a stop button, and graceful fallback when you don't have the extension installed.
New users now go through a guided onboarding that collects brand identity up front – voice, colours, reference images – so the AI can produce on-brand work from the first chat message.
Upload reference images and the AI analyses them to keep every generated visual on-brand – same palette, same mood, same style. No more one-off images that don't match.